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Better Care presents its new corporate identity

Better Care, a biotechnology company that develops software solutions based on artificial intelligence for continuous patient monitoring, has launched its new corporate identity.

The revision of its visual identity, as well as the new logo and the renewal of the website, reflect the company's consolidation with more than 12 years of experience in the field of connectivity of medical devices and systems and in the acquisition and processing of clinical data, both in Spain and worldwide. As a result of this evolution, the new corporate image highlights the company's mission to connect knowledge to improve clinical practice and the optimization of hospital resources and thus achieve better patient care , as well as its values of innovation, closeness and transparency with its collaborators. The update of the company's logo introduces an isologue in the form of waves that graphically reflect the company's new motto: 'Connecting knowledge'.

A phrase that summarizes the essence of Better Care of connecting the knowledge extracted from medical device data with the knowledge of the healthcare professional to achieve the best care for patients; and also of the human team that forms the company, which connects people in the technological and scientific/healthcare fields. In addition, the renewal of its corporate website (https://bettercare.es/) with a more modern look & feel transmits the company's commitment to innovation and technology. The new 'responsive' portal, which adapts to any mobile device, aims to strengthen the relationship with the different stakeholders. To achieve this, the navigation structure has been simplified, with a main menu that presents in five sections all the content relevant to the user, as well as detailed information on all the solutions developed by the company.

The new menu is more visual and structured, with an easier and more intuitive distribution that facilitates access to information to continue promoting closeness and transparency.” Since we founded Better Care within the Research and Innovation Institute of the Parc Taulí Hospital in Sabadell (I3PT) in 2010, we have worked hard to develop innovative and interoperable technological solutions that respond to the real needs of hospitals, healthcare professionals and patients. In this regard, with the complete revision of our corporate identity, we wanted to reflect this exponential evolution and growth and, ultimately, to communicate our full consolidation and next steps to customers, partners and potential collaborators,” explained Xavier García, CEO of Better Care.

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